Appetite for luxury food

More and more often Parmen ham, Parmesan cheese, sophisticated oils and other imported products are finding their way to Poles plates.
Last year, for luxury food and drink Poles spent record-braking amount 3,8 billion zloty. This is 24 percent more than in year 2006 – as follows from the newest report of international company PMR. We spent 20 times more for foreign delicacy than, for example, for movie tickets (189 million zloty) and 5 times more than for medicine without prescription and diet suplements (785 million zloty).
All this, is connected with the increase in Pole’s incomes, decrease in unemployment and particularly good consummers atmosphere. Last year the income rise almost 10 percent, while two years earlier only 4,2 percent. This is also connected with numerous foreign trips and journeys, where one can experience new flavors.
Vast majority of people, who buy luxury products, are those who earn well. The demand is also much bigger in big cities.
The experts expect that, during this year, we will brake another record – the foreign food market will increase 20 percent. And next years is going to be alike. In 2010 we will spend almost 6 billion zloty for luxury food.